
Global vision, Swiss standards.
Born from a shared passion for travel and modern consumer brands, Global Goods was founded by two friends who discovered innovative beauty and lifestyle products across international markets. Through years of traveling, we encountered brands abroad that resonated strongly with us and showed clear potential, yet were missing from the Swiss market.
Global Goods operates exclusively as a distribution partner, not as a retailer. We do not sell products directly to consumers. Instead, we act as the strategic link between international brands and the Swiss market, working closely with established online and offline retailers. Through our strong relationships with Swiss retail partners, we enable brands to enter the market efficiently, sustainably and with the right positioning.
Our vision is to introduce premium international brands to Switzerland and bring global innovation to a market where quality, aesthetics and trust matter most. We understand the products that consumers discover abroad and are eager to find at home.
By carefully selecting brands with genuine potential and developing them strategically, we create visibility, enable retail expansion and ensure that products appear where they truly belong. With a focused portfolio and future-oriented retail partnerships, Global Goods is setting new standards in modern distribution. We stand for precision, transparency and genuine collaboration, and we bring global products to Switzerland with passion and vision.
Our mission is simple: to discover international brands with real potential and establish them successfully in Switzerland.
Sayaka Hartmann
Co-Founder & Partner

Business & Operations
Responsible for finance, suppliers, logistics and all operational processes. Ensures that the company operates with structure and efficiency.
Dielza Ulluri
Co-Founder & Partner

Marketing & Brand
Responsible for brand identity, website, social media, content and design. Shapes a clear, modern and aesthetic brand presence across all touchpoints.